International Financial Reporting 5th edn:A Practical Guide: A Practical Gu…

INTERNATIONAL FINANCIAL REPORTING: A Practical Guide “If the accounting student was only to purchase one textbook in their student lives then it should without a doubt be Melville’s International Financial Reporting” Raymond Holly, Galway-Mayo Institute of Technology (Ireland) With more than 120 countries in the world now using international financial reporting standards (IFRS), knowledge of […]

Business Accounting and Finance

Paperback. Pub Date: 2011 Pages: 576 in Publisher: Cengage Learning Now in its third edition. this withpopular introductory text is On aimed at non-specialist students of accounting and finance taking their first module in the subject within courses such as business studies and management. The new edition has been extensively revised to ing all the […]

Marketing Research:An International Approach

Marketing Research: An International Approach is a comprehensive text written with the decision-maker in mind. It is written from the perspective of the firm conducting marketing research in the national and international markets irrespective of its country of origin. This tools-oriented book shows how international marketing managers can transform existing (Secondary) and newly collected (primary) […]

The Economics of Money, Banking and Financial Markets, Global Edition

For courses in Money and Banking or General Economics. An Analytical Framework for Understanding Financial Markets The Economics of Money, Banking and Financial Markets brings a fresh perspective to today’s major questions surrounding financial policy. Influenced by his term as Governor of the Federal Reserve, Frederic Mishkin offers students a unique viewpoint and informed insight […]

Accounting for Managers – Interpreting Accounting Information for Decision …

This revised and updated fifth edition of Accounting for Managers builds on the international success of the previous editions in explaining how accounting is used by non-financial managers. Emphasizing the interpretation rather than the construction of accounting information, Accounting for Managers encourages a critical, rather than an unthinking acceptance of accounting techniques. Whilst immensely valuable […]